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Aromas, both good and bad, can shape our moods, behaviour and decisions, yet barely register in our conscious lives.


Our sense of smell is probably the most primitive of our five senses but is the one that has a profound effect on us and is a potent influence in our lives.


Smell is the sense most linked to memory and emotion. As 75% of all emotions generated every day are due to smell, we are 100 times more likely to remember something we smell over something we see, hear or touch.  And research has shown there is a 40% improvement in mood after exposure to pleasing aromas.


Taking time out to relax and enjoy the pure pleasure of a beautiful aroma can create harmony and emotional well-being.


Smelling a special fragrance can form part of meditation and/or manifestation ritual.


Inhaling the aromas from natural essential oils and botanicals can boost our physical health and increase energy, mind focus and clarity.

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